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BLACK GIRL DIGITAL

TALENT MANAGEMENT

Black Girl Digital provides strategic representation and career management for creators with scale, trust, and long-term brand value. Our management approach focuses on alignment, longevity, and partnerships that deliver measurable impact for both creators and brands.

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7,062,500+

The Gardner Family

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Leticia Gardner

Fitness & Lifestyle Creator

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MEET THE TALENT WE MANAGE

7,000,000+

Total multiplatform reach

56,000,000+

Combined monthly views

Multi-generational reach across lifestyle, family, fitness, beauty, and motivation

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Leticia Gardner

Leticia Gardner is a powerhouse lifestyle and wellness creator inspiring women through faith, family, fitness, and refined everyday living. Known for her grounded yet aspirational approach, Leticia has built a highly engaged community that turns to her for trusted guidance on beauty, self-care, motherhood, and holistic wellness.

Rooted in authenticity and elevated storytelling, her content seamlessly blends intention with aesthetics, making wellness feel both attainable and luxurious. Her audience values not just what she shares, but how she lives it.

Leticia is currently preparing to open a luxury med spa in the heart of Atlanta, with a signature focus on head spa and restorative wellness experiences. She is actively seeking brand partners aligned with beauty, scalp care, wellness technology, and self-care innovation to collaborate through experiential activations, curated content, and long-term partnerships.

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Fitness

Beauty

Family & Lifestyle

1.2M

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Followers

16%

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Avg Reel Views Rate

277k

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Avg Post Impression

1M

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Avg Accounts Reached

2M

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Followers

3.66%

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Avg Eng Rate

469k

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Avg Post Reach

10k

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Avg Post Video Views

255k

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Subscribers

2.29%

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Avg Eng Rate

37k

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Avg Post Reach

10k

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Avg 3 sec Views

Male

Female

29%

71%

90%

18-44

New York City

Los Angeles

Atlanta

72%

US Based

Platform Reach & Audience Insights

Rod Gardner

Rod Gardner is a dynamic lifestyle and motivation creator blending fitness, fatherhood, marriage humor, and everyday storytelling. A former athlete and TV competitor, Rod brings relatability, humor, and high engagement across platforms.

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Fitness

Grooming

Family & Lifestyle

2.1M

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Followers

3.33%

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Avg Eng Rate

495k

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Avg Post Impression

11.4M

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Avg Accounts Reached

489k

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Followers

168k

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Avg Post Impressions

54k

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Avg Post Reach

16%

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Avg Story Views

255k

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Subscribers

2.29%

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Avg Eng Rate

37k

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Avg Post Reach

10k

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Avg 3 sec Views

Male

Female

42.1%

57.9%

70%

25-44

New York City

Los Angeles

Atlanta

72%

US Based

Platform Reach & Audience Insights

Fitness

Beauty

Family & Lifestyle

2.1M

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Followers

3.33%

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Avg Eng Rate

495k

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Avg Post Reach

11.4MM

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Avg Accounts Reached

482k

instagram.png

Followers

168k

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Avg Post Impressions

54k

instagram.png

Avg Post Reach

16%

instagram.png

Avg Story Views

255k

youtube.png

Subscribers

2.29%

youtube.png

Avg Eng Rate

37k

youtube.png

Avg Post Reach

10k

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Avg 3 sec Views

Male

Female

42.1%

57.9%

80%

25-44

New York City

Los Angeles

Atlanta

72%

US Based

Platform Reach & Audience Insights

Fitness

Beauty

Family & Lifestyle

1.2M

Followers

16%

Avg Reel Views Rate

277k

Avg Post Impression

1M

Avg Accounts Reached

2M

Followers

3.66%

Avg Eng Rate

469k

Avg Post Reach

10k

Avg Post Video Views

255k

Subscribers

2.29%

Avg Eng Rate

37k

Avg Post Reach

10k

Avg 3 sec Views

Male

Female

22%

78%

70%

25-44

New York City

Los Angeles

Atlanta

72%

US Based

Platform Reach & Audience Insights

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Hungry Homegirl

Hungry Homegirl, also known as Tailor, is a cultural tastemaker at the intersection of food, events, and travel. Based in Atlanta with influence that extends far beyond the city, she’s built a trusted platform spotlighting standout eateries, lifestyle moments, and unforgettable experiences. Her content consistently connects with a diverse, highly engaged audience drawn to discovery, culture, and taste, often through signature hashtags like #ATLEats and #ExploreAtlanta.

What sets Tailor apart is her ability to turn everyday dining into a cultural moment, seamlessly blending culinary exploration with lifestyle and travel storytelling in a way that feels authentic, fun, and aspirational.

Currently, Hungry Homegirl is embarking on a Foodie Road Tour, highlighting must-visit food destinations and local gems across multiple cities. Brand partners and sponsors are welcomed to join this journey through curated content, experiential storytelling, and meaningful audience engagement.

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Fitness

Beauty

Family & Lifestyle

138k

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Followers

2.15%

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Avg Eng Rate

50k

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Avg Post Impression

19%

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Avg Reel View Rate

102k

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Followers

6.59%

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Avg Eng Rate

30k

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Avg Post Reach

1.91%

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Avg Video Views

Male

Female

15%

85%

84%

18-44

New York City

Los Angeles

Atlanta

96%

US Based

Platform Reach & Audience Insights

Lifestyle

Events

Food

138k

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Followers

2.15%

instagram.png

Avg Eng Rate

50k

instagram.png

Avg Post Impression

19%

instagram.png

Avg Reel View Rate

102k

tiktok.png

Followers

6.59%

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Avg Eng Rate

28.5k

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Avg Post Reach

1.19%

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Avg Video View Rate

Male

Female

15%

85%

84%

18-44

New York City

Los Angeles

Atlanta

96%

US Based

Platform Reach & Audience Insights

Fitness

Beauty

Family & Lifestyle

1.2M

Followers

16%

Avg Reel Views Rate

277k

Avg Post Impression

1M

Avg Accounts Reached

2M

Followers

3.66%

Avg Eng Rate

469k

Avg Post Reach

10k

Avg Post Video Views

255k

Subscribers

2.29%

Avg Eng Rate

37k

Avg Post Reach

10k

Avg 3 sec Views

Male

Female

22%

78%

70%

25-44

New York City

Los Angeles

Atlanta

72%

US Based

Platform Reach & Audience Insights

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Layla Gardner

Layla Gardner is a rising tween creator with natural star quality and a growing audience that loves her confidence, curls, and creative expression. Her content resonates strongly with millennial moms and family-centered households.

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Fitness

Beauty

Family & Lifestyle

1.2M

Followers

16%

Avg Reel Views Rate

277k

Avg Post Impression

1M

Avg Accounts Reached

2M

Followers

3.66%

Avg Eng Rate

469k

Avg Post Reach

10k

Avg Post Video Views

255k

Subscribers

2.29%

Avg Eng Rate

37k

Avg Post Reach

10k

Avg 3 sec Views

Male

Female

22%

78%

70%

25-44

New York City

Los Angeles

Atlanta

72%

US Based

Platform Reach & Audience Insights

Fitness

Beauty

Family & Lifestyle

17.3k

Subscribers

16%

Avg Reel Views Rate

277k

Avg Post Impression

1M

Avg Accounts Reached

2M

Followers

3.66%

Avg Eng Rate

469k

Avg Post Reach

10k

Avg Post Video Views

255k

Subscribers

2.29%

Avg Eng Rate

37k

Avg Post Reach

10k

Avg 3 sec Views

Male

Female

14%

86%

50%

18-34

New York City

Los Angeles

Atlanta

72%

US Based

Platform Reach & Audience Insights

Escape to timeless luxury

Use this space to promote the business, its products or its services. Help people become familiar with the business and its offerings, creating a sense of connection and trust.

(1)

(2)

(3)

(4)

Fitness

Beauty

Family & Lifestyle

17.3k

Subscribers

16%

Avg Reel Views Rate

277k

Avg Post Impression

1M

Avg Accounts Reached

2M

Followers

3.66%

Avg Eng Rate

469k

Avg Post Reach

10k

Avg Post Video Views

255k

Subscribers

2.29%

Avg Eng Rate

37k

Avg Post Reach

10k

Avg 3 sec Views

Male

Female

14%

86%

50%

18-34

New York City

Los Angeles

Atlanta

72%

US Based

Platform Reach & Audience Insights

Fitness

Beauty

Family & Lifestyle

1.2M

Followers

16%

Avg Reel Views Rate

277k

Avg Post Impression

1M

Avg Accounts Reached

2M

Followers

3.66%

Avg Eng Rate

469k

Avg Post Reach

10k

Avg Post Video Views

255k

Subscribers

2.29%

Avg Eng Rate

37k

Avg Post Reach

10k

Avg 3 sec Views

Male

Female

22%

78%

70%

25-44

New York City

Los Angeles

Atlanta

72%

US Based

Platform Reach & Audience Insights

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Contact

info@blackgirldigital.com

26 Broadway | NYC

600 W Peachtree St. | ATL

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